Export Sales Team Leader

Department: Sales – Export

Reports to: Export Sales Manager / Board of Directors

1. Job Objective

• Lead and manage the export sales team to achieve assigned revenue, profit, and market development targets.

• Develop export markets for wood and furniture products in the USA, EU, Japan, Korea, Middle East, and other key regions.

• Ensure operational efficiency, customer satisfaction, and compliance with international standards in the wood industry.

2. Key Responsibilities

a. Team Management & Sales Planning

• Assign tasks, supervise, and evaluate the performance of export sales staff.

• Set and monitor sales KPIs including revenue, customer acquisition, and contract numbers.

• Coach and train team members in negotiation, customer care, and export order management.

b. Market & Customer Development

• Conduct market research and propose development plans by region.

• Maintain strong relationships with existing customers while identifying new clients, agents, and distributors.

• Collaborate with R&D and Marketing to introduce new products that fit international market trends.

c. Contract & Export Process Management

• Oversee the full sales process: quotation, negotiation, contract signing, and execution.

• Monitor production, documentation, shipment, and payment (L/C, T/T).

• Coordinate with QA/QC and Logistics teams to ensure product quality, certifications (FSC, CARB, EPA, CE), and on-time delivery.

d. Reporting & Improvement

• Prepare monthly/quarterly reports on sales, cost, profit, and customer feedback.

• Propose solutions to optimize costs, improve sales efficiency, and enhance team performance.

3. Qualifications

• Bachelor’s degree in International Business, Foreign Trade, Export-Import, or Marketing.

• Minimum 5 years of experience in wood/furniture export; at least 1–2 years in a team leader or key account position.

• Fluent in English (knowledge of Japanese/Korean/Chinese is an advantage).

• In-depth understanding of Incoterms, international trade practices, and wood industry certifications (FSC, CARB, EPA, EUTR, CE).

• Strong leadership, negotiation, analytical, and decision-making skills.

• Experience with B2B platforms (Alibaba, Amazon Business, etc.) preferred.

4. Benefits

• Attractive income package: Base salary + sales commission + travel and phone allowance.

• Opportunities for international business trips and trade fairs.

• Professional, international working environment with clear career advancement.

• Full benefits: Social insurance, health insurance, annual leave, and company-specific welfare policies.

5. KPI Framework (Reference)

KPI Group Indicator Weight (%)

– Sales & Market Growth: Export revenue by assigned region – 35%

Number of new customers & retention rate: 20%

– Operation & Quality: On-time delivery rate, customer complaint ratio: 20%

– Team & Collaboration: Staff KPI achievement rate, teamwork effectiveness: 15%

– Reporting & Compliance: Reporting accuracy, timeliness, and adherence to policies: 10%

6. Career Path

• Current position: Export Sales Team Leader

• Growth path: → Export Sales Manager → Export Director